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This vital process allows marketers to make decisions about target
markets, market positioning, product development, pricing and partnerships.
At JMA we work with you to ensure your market research translates
into effective marketing planning and management. We provide an
easy-to-follow but innovative and comprehensive template for working
through the stages involved.
We have created a set of marketing
planning tools for staff development purposes. Recently we also
completed a report on the pricing
of e-learning products.
See our extensive reports for the Government done in 2000
and 2001.
For more information on our Marketing Planning services and about
the expertise we can offer you, please contact us by email.
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